In this special, Buro Hause and The Creators Club sits down with Xelly Cabau van Kasbergen, makeup artist and L’Oréal Paris ambassador, to discuss self-worth, confidence, and the role of makeup in enhancing personal power.

L’Oréal Paris Le Défilé and the Iconic Slogan “I’m Worth It”‍

The episode centers on L’Oréal Paris’ annual show, Le Défilé, which took place again on September 29 in Paris: an international celebration of female empowerment and inclusivity. Among the ambassadors on stage were Kendall Jenner, Eva Longoria, Heidi Klum, Jane Fonda, and Viola Davis, women who each demonstrate, in their own way, that beauty knows no standard.

Xelly on Her Role as a Makeup Artist and Balancing Entrepreneurship with Motherhood‍

As a makeup artist behind the scenes, with in the past also at Le Défilé, Xelly Cabau van Kasbergen has, over the years, helped create the models’ looks with the aim of highlighting each person’s unique power and confidence. Today, she continues collaborating with L’Oréal Paris on various campaigns, both through content and as the face of Beautylab at retailers. She also speaks candidly about entrepreneurship and motherhood, now as a mother of three, including her first daughter.

From Amsterdam to Paris: Dutch Creators Making an Impact

‍Anna Nooshin,Eloise van Oranje, Sheida Alhoei, Bo Brown, Noah Altink, Sabrina Lopez and Shauna Dewit traveled with L’Oréal Paris to Paris and successfully transformed their experiences into a social media triumph. Through their posts and videos covering the show, beauty, and female empowerment, they reached a wide audience and went viral - Anna Nooshin’s TikTok content currently has 2.4 million views - and impressively showcased how L’Oréal Paris’s message, “I’m Worth It,” resonates strongly in the Netherlands.

Interested in producing a video podcast series in collaboration with Buro Hause and The Creators Club? Get in touch with us at info@burohause.com.‍

Podcast production | The Creators Club and Buro Hause

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