Case

art’otel Rome Piazza Sallustio

Hotel opening
Client
art'otel
Country
MV
€ 155.000
Reach
625.000

Situated in the heart of Rome, the five star boutique lifestyle hotel combines contemporary art, bold design, gastronomy and innovative hospitality to deliver a fresh and immersive experience for modern travellers. As with every art’otel, a signature artist has been integral to the hotel’s creative identity. From Dior, to Valentino and the Vatican, Roman-born Pietro Ruffo has curated an exclusive collection for art’otel Rome. His largest one so far.

Travel Production | Media Guestlist | Media Publications

From April 15 to 17, 2025, Buro Hause hosted a curated group of media and influencers at art’otel Rome Piazza Sallustio for a fully immersive experience including a hotel stay, Vespa city tour, private hotel tour by Pietro Ruffo, dinner at hotel restaurant and bar Yezi, and an Italian cooking class. The group consisted out of Numéro Magazine, JFK Magazine, De Smaak van Italië en Charelle Schriek.

Publications

De Smaak van Italië created strong exposure across multiple platforms. The coverage included a full-page print, a quarter-page print, a dedicated online article, extended through Instagram Stories and a Reel. JFK Magazine covered the hotel with two full-page prints, including an exclusive interview with Pietro Ruffo that added a personal and editorial layer. Numéro Magazine featured the hotel with a full online article and Instagram Stories, strengthening the digital presence. Charelle Schriek translated her distinct creative perspective on social media through 1 carousel post, 1 reel and 19 stories, offering a visually rich and authentic lens into the hotel.

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